Publishing at news speed, structured for search.
We provide SEO consulting for Magazin Burada, which publishes celebrity, TV, fashion and lifestyle news, and manage its ad revenue without hurting page speed.
- Client
- Magazin Burada
- Industry
- Digital media
- Location
- Türkiye
- Service
- SEO, ad revenue management
Illustrative interface view.
The need
News sites get most of their traffic from search and Google Discover. Their revenue comes from ads; the more ads, the slower the page and the lower the search visibility.
The site has a large amount of content and similar headlines; the category structure needs to stay organized around search demand.
Approach
We keep the category and tag structure simple, based on search demand. We apply title, summary and image standards to news articles, and maintain large images and structured data for Discover.
We plan ad placements together with page speed measurements: no heavy units on the first screen, and ads load lazily.
Highlights
Technical
NewsArticle structured data, a news sitemap, Core Web Vitals tracking and regular index checks in Search Console.