What people ask before a call.
Budget, timelines, accounts, and services
Which service should I start with?
Is anyone searching for your product? That answers it. If there is search volume, Google Ads delivers the fastest results and shows which keywords sell. That data then becomes the roadmap for SEO. If search volume is low (a new product, an unknown category), Meta Ads is stronger on its own. In the free audit, we tell you which one fits your situation.
Are the ad budget and the agency fee the same thing?
No. The ad budget is paid directly to Google or Meta from your own card, and all of it goes to ads. We never touch that money. The agency fee covers budget management, setup and reporting, and is billed separately.
My budget is small. Can we still work together?
Usually yes, as long as we focus on one channel. Splitting a small budget across three channels is the most common mistake: none of them produce meaningful data. If your budget is below the threshold, we tell you upfront and suggest a narrow start on one channel.
When will I see results?
With ads, traffic arrives from day one, but because algorithms need time to learn, the first meaningful review happens on day 30. Real optimization settles in between days 60 and 90. With SEO, early technical fixes show impact in 6 to 8 weeks, and ranking gains usually take 3 to 6 months.
Whose name are the accounts opened in?
Yours. You own the Google Ads, Analytics, Tag Manager and Meta Business accounts. We work with partner access. If you want to leave, just remove our access. Your ad history, data and audiences stay with you.
Who is on your team?
Our team includes specialists in advertising, SEO, web, design, reporting, quality control and regulatory compliance: Kerem handles Google Ads, Deniz Meta Ads, Zeynep SEO and content, and Can quality control before delivery. Ad budget decisions are always made with you, and nothing goes live without your approval.
Whose name is the account opened in?
The account is opened in your name and you own it. We work with admin access. Even after we stop working together, the account, its history and audiences stay with you.
Do we pay the ad budget to you?
No. The ad budget is paid from your card directly to Google. The fee you pay us is for management. That way you can see the spend on your own invoice at any time.
Meta or Google?
If people search for your product, Google captures demand. If they don't, Meta creates it. For most businesses the two work together: someone discovers you on Meta, then searches your brand on Google. We recommend where to start based on your business.
Who produces the creatives?
There are two options: we produce them, or we adapt the content you shoot for ads. Real product and real venue footage is often more convincing than stock imagery.
When does SEO deliver results?
It depends on competition and the site's current state. Technical fixes usually show impact sooner, content and authority later. That's why we plan SEO as long-term work, not a few months.
Do I need SEO if I already run Google Ads?
They do different jobs. Ads stop when the budget stops, while visibility earned through SEO keeps going. Reading both channels' data together also shows which keywords no longer need ads.
What is a static site, and can I add products?
A static site is made of prebuilt files instead of generating each page again for every visitor. That makes it fast and secure. For a store that adds products often, we recommend a platform like WooCommerce.
Whose name will the domain and hosting be in?
Yours. You own the domain and hosting account, and we work as authorized users. Even if we stop working together, your site stays with you.
First, let's look at where you stand.
Free digital audit: we tell you in writing where you are losing budget or traffic.