Every industry has its own rules.

Hotels & tourism

In hospitality, decisions come after long research, and guests often search in another language. To reduce dependence on booking platforms, a hotel's own website and direct contact channels need to be strong.

• We build multilingual hotel websites that bring booking to the first screen.
• We manage Google and Meta ads focused on phone and WhatsApp.
• We drive visibility in local search with city guides and structured data.

Law

In Türkiye, advertising by attorneys is restricted by professional rules. That is why a law firm's digital presence should be built not on advertising language but on informative, plain communication.

• We write corporate website copy in language that complies with the advertising ban for attorneys.
• We measure form, phone and WhatsApp inquiries separately in GA4.
• We explain practice areas to search engines with informative content.

Health & beauty

In Türkiye, promotion in the health sector is restricted by regulation, and language that makes promises causes problems. In beauty and health businesses, trust comes from clear, accurate information, not from exaggerated claims.

• We prepare website content with close attention to health and advertising restrictions.
• We build interactive tools that explain services (face map, session planner).
• We set up structures and measurement that make booking requests easier.

Local businesses

A neighborhood business's customers are nearby and often call from their phone, right then. Whether it is open, where it is and how to reach it should be visible at a glance.

• We build websites with time-based open/closed status and one-tap calling.
• We set up local SEO foundations aligned with the Google Business Profile.
• We create galleries and booking flows with photos of real work.

Restaurants & entertainment

At restaurants and entertainment venues, demand varies a lot by day and time. Ads and the website need to be built around this rhythm.

• We build websites that put the menu, hours and ordering path front and center.
• We manage Meta and Google ads with daily budgets.
• We reach tourist visitors too with multilingual menus.

Energy & industry

In energy and industrial services, decisions are technical and cost-driven. Instead of generic promises, visitors look for calculations and clear information that fit their own situation.

• We build separate, searchable pages for each service.
• We create decision tools such as tariff-based savings calculators.
• We build structures that separate multiple areas of expertise on a single website.

Education

In education, the decision is made by a parent or student, often after asking questions. That is why it matters that ads open directly into a conversation or a message.

• We build country- and program-based campaigns for international student acquisition.
• We build Meta campaigns focused on Instagram DMs and messages.
• We audit and restructure existing ad accounts.
• We audit GA4 measurement and make application paths trackable.

E-commerce

In e-commerce, infrastructure, measurement and advertising are interconnected. In a store that is not set up correctly, even the best ads will not show what is selling.

• We migrate stores from closed platforms like Ticimax to WooCommerce.
• We manage Google Shopping, Performance Max, Meta catalog and ChatGPT ads, and set up separate scaling in multiple countries.
• We take on SEO and the technical management of the website.

Media & publishing

In digital publishing, revenue depends on traffic and traffic depends on search. Unless speed, content structure and ad placement are planned together, one undermines the other.

• We provide SEO consulting for news and lifestyle content.
• We manage AdSense and programmatic ad revenue while keeping page speed in balance.
• We plan content categories around search demand.

Corporate & agency

In large operations and agency accounts, the work rests on a sustainable system rather than a single campaign. Without standards, reporting and method, quality drops as scale grows.

• We set up quality standards and reporting routines for multi-client campaign operations.
• We give agency teams a technical SEO audit framework and methodology support.
• We manage Google and Meta campaigns in global accounts with one consistent approach.